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Tuesday, September 8, 2009

Colorbar introduces Velvet Matte lipsticks

Colorbar introduces Velvet Matte Lipstick with a unique formula to provide a soft creamy texture yet magnificent matte finish. Matte lipsticks are no longer synonymous with dry and over creased lips; the lipsticks are creamy on application and matte in look giving your lips a luscious look. Pure color appears in one stroke and lasts for hours with full coverage to your lips.

The lipsticks contain Vitamin E, Jojoba oil and Shea Butter which soothes conditions and nourishes lips. The lipsticks come in a delicious Vanilla flavor. The 44 shades are available in the following families of colors:
• Browns and Bronze
• Pinks and Magentas
• Mauves and Berries
• Reds and Maroons

The Velvet Matte Lipsticks are packaged in a metallized silver container with a clear bottom part with actual color line, making it easier to choose your favorite color.

Application Tip: Line the lips with a suitable lip liner. Press the bullet to the lips using even pressure to apply color on both upper and lower lips. To refresh and even out, press lips together.

Availability: Colorbar is present across 400 plus major retail outlets such as Twenty Four Seven, Pantaloon, Central, Big Bazaar etc. along with top beauty product stores across the country. Colorbar has launched its first flagship store at G-07, Select Citywalk, Saket, New Delhi.

Colorbar is a leading brand of color cosmetics. Our exclusive, high-end formulations and product lines are manufactured in Greece, Italy, France and Germany to glam up our clients’ avant garde fashion needs.


Sunday, June 21, 2009

Beyonce features Dereon handbag & sunglasses during ‘I Am... Sasha Fierce’

Two concertgoers, in arenas on each stop of the US leg of the "I AM..." World Tour, will receive a special gift from international superstar Beyonce. Excited fans in Europe have already experienced the handbag and sunglasses giveaway and Beyonce is now extending the gift to her US fans at every single show.

Beyonce features the same handbag and sunglasses as part of her wardrobe during the concert. The Dereon handbag and sunglasses giveaway will now be one of the exciting highlights of the concert and Beyonce and the Dereon team will reward two lucky fans that participate in the "Text to Win a Dereon Handbag and Sunglasses" contest. Fulfillment of the prize to the winners will take place after each show of the "I AM..." summer tour.

The "I AM..." World Tour comes to the US on June 21 and June 22 with a two-night stint at Madison Square Garden in New York City. Later in the summer, Beyonce will headline the Essence Music Festival in New Orleans on July 3. On June 16, a new video and music compilation called "Above and Beyonce Video Collection & Dance Mixes" will be available nationwide exclusively through Wal-Mart, and at J&R Music in New York City.

It contains seven videos, behind-the-scenes footage and eight songs taken from her critically acclaimed third solo CD, "I AM...Sasha Fierce". It also features a chart-topping remix version of "Ego" in both video and song with Kanye West, which can only be found in this collection.

Thanks to.... www.fibre2fashion.com

Maria Sharapova unveils light up dress

Tennis superstar Maria SharapovaTennis superstar, fashion icon and Sony Ericsson global brand ambassador Maria Sharapova unveiled exclusive London College of Fashion(LCF) student designs in the window of internationally renowned design store Liberty.

Over a term-long project, Sony Ericsson worked with the School of Fashion Design and Technology at London College of Fashion to explore the relationship between technology and fashion.Students were briefed by the Sony Ericsson design team and Maria, who sent a personal message of support to the students, to help inspire future designs and ideas.

Sony Ericsson and LCF
The Sony Ericsson LCF collaboration has involved more than 80 students from four degree courses, three year groups and countries across the world – all competing for a chance for their designs to be displayed in the window of Liberty, the opportunity to meet Maria and receive a prize from Sony Ericsson.

The winner was picked from a shortlist of 25 entries by a panel of judges including Maria, Sony Ericsson designer Tina Lekeberg, London College of Fashion Designers in Residence Boudicca and senior academics from the School of Fashion Design & Technology. The winner and two runners-up were revealed by Maria to international media.

Known for her style on and off the court, fashion is one of Maria’s passions, and she played an integral part in the development of the course module and the student design judging panel.

LCF Winning Design
The winning design came from British student Georgie Davies, 20,a second year student studying for a BA in Fashion Design and Development.

Georgie wanted to find a way to alert a person when their mobile phone rings in a noisy bar, club or venue. She created a cocktail dress made up of interactive scales, inspired by butterfly wings. When the phone rings, the dress subtly lights up, alerting you to the call.

“I’m thrilled to be involved in such an innovative project that encourages creativity and pushes the boundaries of fashion,” said Maria Sharapova. “Georgie’s winning design presented a completely different look at how fashion interacts with technology. Everyone has shown such creative flair and I am really impressed with all the designs. My partnership with Sony Ericsson has given me the opportunity to be involved in so many fantastic projects and has enabled me to explore one of my passions – style.”

Sony Ericsson and Design
Over the past year Sony Ericsson has worked closely with Maria on various projects. The successful Maria Sharapova Design Collection was launched in 2008 – a range of mobile phone accessories, to compliment any woman’s outfit. The Sony Ericsson and London College of Fashion collaboration was created to encourage students to look in-depth at how technology and fashion can compliment and influence each other to create on-trend and forward-thinking designs.

“We have a fantastic international design team at Sony Ericsson who develop cutting edge technology designs by keeping ahead of style trends and working closely with leading institutions like the London College of Fashion,” said Aldo Liguori, Corporate VP and head of global communications and PR from Sony Ericsson. “By investing in fashion, it enables us to gain insight from future fashion stars as well as providing the students with a chance to get noticed on the world stage with our global brand ambassador Maria Sharapova, whose fashion knowledge has been integral to this project.”

Thanks to..... www.fibre2fashion.com

Sonata launches 20 new watches in its SUPER FIBRE range

Sonata, India’s largest brand of watches from the house of TATA, announced the launch of 20 new variants of SUPER FIBRE. This new range comprises strong, stylish, youthful watches which target a large market in urban, semi-urban and rural India. SUPER FIBRE’s new variants will offer tremendous choice from one of India’s most trusted brands, in a mass market which is currently dominated by unorganized players.

Designed primarily for youth in the age group of 16 to 25 years, SUPER FIBRE watches embody style and sportiness with a rich blend of colors.

The new range of Sonata Super Fibre offers an unbeatable range with different designs and also a good mix of both, analog and digital watches. This new range boast of a rotating bezel and scratch proof surfaces, while the digital watches offer attractive features like light inside, a stop-watch and alarms.

All the watches come with the attractive feature of being water resistant up to 30 meters. The watches perfectly symbolize the tag line of Super Fiber, “Super Strong, Super Style”.

Sonata Super Fibre watches are made with material of superior and durable quality. Straps are made of Poly Urethane (PU), and cases of these watches are made of ABS, making the watch much more flexible and long-lasting. Super Fiber watches also come with a one-year replacement on the entire range.

All these 20 variants of Sonata Super Fiber watches will be available in more than 12,000 authorized Sonata dealers, “World of Titan” showrooms and exclusive Sonata stores across the country.

Thanks to: www.fibre2fashion.com

Friday, January 23, 2009

Luscious lingerie from Miss Mandalay S/S09 collection

Miss Mandalay’s forth coming S/S09 collections of lingerie and swimwear are for every fashion savvy woman with larger than average bust, who want the sensual feel of luscious lingerie with the capabilities that it actually fits, and the technical guarantee it will perform and support. Each Miss Mandalay bra is crafted for women blessed with a larger than average bust.

Un-like many larger cup lingerie and swimwear brands currently available, Miss Mandalay’s collections are conceptually driven to reflect directional high fashion trends. With their style conscious wearer in mind collections offer an exclusive designer boutique feel.

Forth coming highlights from S/S09 include Lingerie styles ‘Paris’ range semi sheer tulle with satin ribbon trim in ivory /black, raspberry/black and beige/ raspberry. ‘Paige’ range light tulle in Orangeade and Daffodil inspired colour tones. Bikini ranges include Malibu styles in Moss Green and Tibetan Red, Florida range in chilli red, and Valencia in black and white bikinis.

Miss Mandalay collections are available on-line at Miss Mandaly.com and through independent outlets including Bravissimo, Figleaves.com and Be Cheeky.com.


Nitin Bal amongst emerging global talent @ New Fashion Designer Grand Prix, Japan

Fashion Design Council of India announced that Nitin Bal Chauhan participated in the New Fashion Designer Grand Prix at the Japan Fashion Week from 14th January, 2009 where the exhibitions were held from the 13th-17th Jan, 2009.

The New Fashion Designer Grand Prix is a competition to showcase emerging global talent in design. It provides an opportunity for students and designers to showcase their achievements and creative skills, with the goal of uncovering and cultivating young fashion designers, who could play an important role in the textile and fashion industry in the future.

Every year, thousands of designers apply to participate in this prestigious competition from countries around the world. Nitin Bal Chauhan was selected for his structured and formal look. His ready-to-wear collection represents the craft traditions of India. As the apex fashion council, FDCI facilitates such cross-border opportunities for the designer fraternity.

A NIFT graduate, Nitin Bal Chauhan is an experimental designer, filmmaker and artist, constantly drawing inspiration from the common man’s life. Also influenced by military, Gothic and folk designs, Nitin’s renditions in ethical fashion attempt at amalgamating Western and ethnic silhouettes with Indian craftsmanship.

His collections are a complex pattern to plane where each one of them looks like a sculpted piece. Sharp cuts and fabric art like pleating, gathering and rouching render a fresh and radical element to the work. Hailing from the Himalayas, this eccentric artist-turned-designer endeavours to bring out the intensity of human emotion in his creations.

Read more............... www.fibre2fashion.com

London Fashion Week stands strong for emerging brands

London Fashion Week dates may have been shoved around by the heavy weights in New York, Paris and Milan this season but it is still a renowned fashion capital for emerging & independent fashion designers. On February 23rd Nolcha, in association with Gina Conway Aveda Salons and fashion media leaders Fashion TV, will exhibit four selected brands from around the globe.

The event will offer an evening of sophisticated business networking as press, retailers and the London elite are invited to preview Australian designer Bojahn, Russian owned brand Amaka, USA collection Anavaa Kisasa & NYC based British designer, Eenamaria; with complimentary beauty treats and cocktails provided by Sputnik Vodka.

Kerry Bannigan, CEO of Nolcha, commented: “London stands for creativity, outstanding fashions and is a global hub of style. Despite the economical struggles emerging designers are being smart with their finances and are keen to meet agents, international press and be placed in UK stores. I am excited that Nolcha is returning to London to support independent designers with their business growth.”

Nolcha received many applications from designers to showcase their brands during London Fashion Week indicating that there is still a strong interest in the UK market for emerging international fashion companies.

Sarah Morgan, owner of Eenamaria stated; 'I realized when I was on the red carpet at the Golden Globes spending 30 minutes hanging around the Sky Television camera, hoping that my family in Wales would see me, that the UK will always be my roots. It is clear that my influences and sensibility are from there & I am eager to return and expand my collection there.’’

The exhibition style event is being supported by the vibrant and stylish Cannizaro House and Solerra® Sunless Tanning Science. Nolcha is thrilled to once again work with the Gina Conway Aveda Salons after the success of collaboration at The Hospital Club last season. In addition the event will celebrate the finale of Dress the Band– a competition for emerging designers to create a look for the UK band Southern Attic.

Thanks to www.fibre2fashion.com

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